There are more than 1.9 billion websites on the internet today. So, it’s a hard job to make your site stand out.
However, it’s very easy to avoid the top website design mistakes that could bring down your online presence. We’ve put together a list of the top eight biggest blunders you could make. Side-step them, and you’re well on your way to building a site that stands out — even on the very overcrowded internet.
1. Tone It Down…
Lots of small business websites are a bit over the top. Filling your site with text, images, videos, and other features will only overwhelm visitors. So, be critical and edit to create a cleaner, more professional, and more palatable appearance.
2. …But Not Too Much
Another bad website design is one with too little going on. Sleek and clean design is very in, but make sure that you haven’t gone too far in that direction. Be sure there are still some design features that add personality and give an idea of who you are.
3. Use Keywords
Your website will be hard to find unless you use the right keywords and understand users’ search intent. If someone wants or needs to find you, what would they search for? Think about that, and use it to determine the keyword tags you use.
Of course, SEO is not everyone’s cup of tea. If you need help to figure this out, there are plenty of experts in SEO ready to give their advice.
4. Have a Call to Action
You want to make it clear what someone can get from you and your website. In turn, be sure you have a clear call to action so they know what to do next so they can get what they want, too.
5. Check the Loading Time
If it takes ages for your website to load, people won’t have the patience to wait. Make sure your website loads quickly so that it doesn’t turn people off.
The most common culprit here is huge images that take a while to download. Shrink your images or reduce the quality so they appear instantaneously and keep browsers on your site.
6. See How It Looks on Mobile
Lots of people will access your site from their phones, as opposed to their computers or tablets. So, make sure your site is user-friendly and visually appealing from all platforms.… Read the rest